News

Tue 23 Jun, 9:41 am UTC

News archive

First look: Mark Webber’s custom Giro Ionos

By BikeRadar

Formula One Red Bull team driver and keen cyclist Mark Webber has had a custom Giro Ionos helmet made in his team colours. 

Fresh from a second place finish at the weekend’s British Grand Prix in Silverstone, the Australian driver will be wearing the new lid on his training rides and the many sportives and races he enters on and off-road.

Webber recently rode the Cycling Plus Sportive in Association with the Geoff Thomas Foundation supported by supported by Pacific Outdoor Equipment at BikeRadar Live. He also helped to organise, and took part in the 97-mile Ride to the Horns Sportive earlier this month.

Formula one star’s red bull helmet:

Madison, UK distributor of Giro helmets hooked up with Red Bull’s graphic artists in Germany to produce this unique helmet. A Madison spokesman said: “Everyone loves a one-off and nothing stands out more than a Red Bull colourway!”

User Comments

There are 13 comments on this post

Showing 1 - 13 of 13 comments

  • Good for Mark. No thanks for the advertising of Red Bull though. Sure I'd have one it'd have to be free(pay me to wear it perhaps), be able to remove the graphic or be pretty damn cheap. Enough of this trade team rubbish where posers play dress up. Give me plain colours or club colours and day. Stop the nonsense where people pay extra to advertise for free.

  • I don't think anyone's being forced to pay extra to advertise?

  • Has it got a spoiler on the top ????

  • NO! It's a double-diffuser!!!

  • Red Bull weren't one of the initial teams to have a double diffuser ;)

  • that's because they have put all efort on Mark cycling helmet's double diffuser:

  • It gives him extra downforce.;)

  • gives you wings

  • Looks cool, and as we know looks are everything ;-)

  • If people can afford to buy replica kit then there is no problem, they're not posers at all! If that were the case people would have to wear clothes from Primark (or wherever) with no emblems or names on at all - haha!

    Helmet looks okay, wouldn't like to say how many they could sell if it were available to the public.....

  • I have bought team or replica clothing in past. Those clthings were on sale and from racers on e-bay. Significantly cheaper than similar plain clothing from santini, or endura or whatever. . That has nothing to do with posing (at least not to me). Would love to by plain clothing, but don't want to pay that much.

  • Perhaps all that extra downforce will stop him falling off next time. Sorry Mark ;)

  • If you can pick up one of these cheaper, yea fair enough. That was part of the point. Paying full RRP to advertise for someone else is advertising. If you have club colours, multi colours, clothes from say some race where you got a jersey saying you were in that race then fantastic. If you have to have one of these " 'cause it looks cool" and are not on Red Bull's pay roll whether you like it or not you are a poser. If you don't mind that label then live with it.

  • 1

Post comment:

You need to login or register to post comments.

Also on BikeRadar