Carrera unveil sub-£1,000 carbon road bike
The Carrera Virago looks to have a decent spec for a sub-£1k all-carbon road bike (Carrera)
Halfords' in-house brand Carrera have unveiled their first carbon fibre road bike. The limited edition Virago is available now via their website and comes in at £999.99, making it suitable for Halfords' cycle2work scheme.
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It’s a limited edition model, with just 50 bikes available to buy before Christmas. Features include a full-carbon frameset, Shimano 105 shifters and derailleurs, BB30 bottom bracket, Mavic CXP-22 rims, FSA Gossamer crankset and Tektro brakes. The Virago is available in four sizes – 52cm, 56cm, 58cm and 60cm. For more details, visit the Halfords website.
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User Comments
There are 3 comments on this post
Showing 1 - 3 of 3 comments
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Pseudonym
Posted Thu 24 Nov, 10:19 am GMT Flag as inappropriate
I'll bet Boardman is pleased about that....
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richardspooner
Posted Thu 24 Nov, 12:37 pm GMT Flag as inappropriate
I think he doesn't care any longer.
The Boardman brand has established itself as a genuine competitor in a couple of price brackets and bike types. The number of people saying 'I'd seriously consider one if only it wasn't sold by Halfords' only seems to be increasing, and with the testing of the water selling select lines through LBS's, I'd say it will only be a short while until the rest of the brand moves away from Halfords as the main shop front. I reckon you'll see the dedicated road bikes and MTB's more widely available in no time and Halfords will be left as the main stockists for the hybrids and mongrels that pepper the range.
Plus, knowing Boardman, he'd likely just see it as healthy competition to be beaten.
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ubercurmudgeon
Posted Thu 24 Nov, 1:38 pm GMT Flag as inappropriate
I don't think it is "their first carbon fibre road bike." I seem to recall the Carrera Virago being a prize in the phone-in competition on ITV's TDF coverage a couple of years ago. It was repeated so many times that even now I can hear Gary Imlach's dulcet tones saying "...your chance to win a carbon fibre road bike worth a thousand pounds."
