Dave Lloyd Mega Challenge gears down for 2010

... But it's still the toughest sportive in the UK

The Dave Lloyd Mega Challenge, the UK's toughest cyclosportive, will be run on Sunday 20 June over a slightly easier route than in its first two years.

Last year's 150-mile Mega route has been toned down to a more manageable but still challenging 118 miles with 4,100m of climbing. It still starts in the North Wales town of Ruthin and features the climbs of the Shelf, Horseshoe Pass, World's End, Moel Arthur, Peniel, Lake Vrynwy and the Stingers.

But this year riders will bypass Mold and will also not have to tackle the hard side of the Bwlch-y-Groes. Instead, they will climb the easier side directly up from Lake Bala. There's still a sting in the tail, however. Instead of ending with five miles of downhill to Ruthin, this year's finish will be at the top of the Bwlch Pen Barras, a steep climb that overlooks Ruthin. Seasoned Dave Lloyd riders will remember it as the first climb of the 2008 edition.

For those not interested in the full 118 miles, there's also a 97-mile Midi route, which misses the Bwlch-y-Groes and Lake Vrynwy climbs, and a 50-mile Mini route that takes in four main climbs with a total of 1,300m of climbing.

For full details of the event, visit www.davelloydmegachallenge.com.

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