Stars of the British cycling squad at the Athens Olympics, Bradley Wiggins and Bryan Steel will be attending Cycle 2004, the International Cycle Show when it opens from September 23 - 26 at The Business Design Centre in Islington, London.
Wiggins, with gold, silver and bronze medals at the Games was the first Briton to win such a medal haul since Mary Rand in 1964. Steel was a member of the 4,000 meter team pursuit squad that took silver in Athens. Bryan also took the bronze medal for the Team Pursuit in the Sydney Olympic Games. Both will be on the Science in Sport stand at the show. Bradley will be there on all of the days and he will also be on the Terry Dolan stand. Bryan will be there on Friday September 24.
Some 200 brands will be at the show and it is a veritable Aladdin's cave for cycle enthusiasts - a compelling mix of products and services - brands, bikes and accessories - that will appeal equally to the competitive road and off-roaders as well as leisure cyclists, commuters and youngsters who just ride for fun. Established global brands such as Mongoose, GT, Scott, Specialized and Trek stand side by side with new entrants to the UK market like Fuji, Koga Miyata and Guru. The specialist market is well catered for with the leading road race brands present at Cycle 2004 including Aegis, Airborne, Airnimal, Argon 18, Boreas, Boteccia, Decathlon, Guess, Hed, Kinesis, Klein, Lemond, Look, Moulton, Omega, Quest, Rondelli, Schwinn, Terry Dolan, Tifosi and Time. Or for those looking for products for off-road enthusiasts, they can see brands like Cove, Race Face, RockShox, Avid, DDG, Magura, Manitou, Hope, DMR, On One, Seven, Whyte, Yeti, 24seven and many many more.
There will also be a huge number of seminars (on subjects like bike fit and sports testing) and interactive activities for visitors to participate in. Added to that, you'll also be able to enjoy the spectacle of the C+ staffers manning the C+ stand. If that isn't reason enough to come then what is.
More details available at the cycle show website.