FSA showed off their latest kit at the EICMA bicycle and motorcycle show in Milan.
Former Giro d'Italia winner Ivan Basso Liquigas was on hand to sign autographs and speak to fans, and drew a large crowd during both of his appearances.
Gravity Team member Vittorio Brumotti was also a big hit with visitors, and involved members of the public in his trials shows.
Products from FSA and its Vision sub-brand were on display, including the K-Force light compact crankset used by 2008 Tour De France winner Carlos Sastra. Wheelsets dominated one area of FSA's booth, while carbon parts were a recurring theme elsewhere. An FSA-branded Skoda car was exhibited near the velodrome where the 6 Giorni di Milano, a six-day cycle race, was held.
A spokeswoman for FSA Europe said: "Ivan signed autographs and spoke to an incredible amount of fans. His presence at our booths was an unbelievable success. Vittorio Brumotti performed his crazy show two times [and] jumped over five people who were lying down. Our booth was visited by many people interested in our products and our news."