Bike Week targets fuel price-hit motorists
Switching to bike for short trips could save UK £2.5 billion per year

Published:
With
Bike Week, (June 14 – 22) is the
Phillip Darnton, Chairman of Cycling England says; “The credit crunch means there has never been a better time to take part in Bike Week and start cycling. Over half of all car journeys are under five miles long, as we pop to the shops or do the school run – and yet swapping short journeys like this with a 30 minute bike ride could save the UK £2.5 billion each year.
“You will work off the cost of a new bike in only a few weeks by filling the tank less regularly – a genuine carbon and financial offset!”
Nokia is the official sponsor of Bike Week and their latest mobile devices can help people make the switch from cars to bikes. The phones have built in GPS tracking, maps and voice-guided navigation ensuring people can confidently plan a cycling trip, discover new routes, or just find the quickest way from A to B.
James Cracknell, Olympic Gold Medallist used a Nokia N82 to navigate himself 1,400 miles across
Boris Johnson, the new
Bike Week has Sport Relief as its official charity and the event’s organisers are suggesting cyclists could dontate some of the money saved on car journeys to this worthy cause. To find out how, visit www.sportrelief.com/bikeweek
On Thursday June 19, Ruth Kelly will announce the towns and cities that have been awarded
To find out what Bike Week events are taking place in your local area, visit www.bikeweek.org.uk and enter your postcode. All participants in official events get the chance to win a Center Parcs holiday.