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Competitive Cyclist Black Friday deals 2020: 20% off SRAM Eagle AXS groupset (US only)

Don’t miss these discounts on Garmim, Continental, Schwalbe, HED, Pinarello and more

20% off SRAM Eagle XX1 AXS

Black Friday is here and Competitive Cyclist has released a round of exceptional discounts on all key brands.


You’ll find everything from bikes to baselayers on offer in Competitive Cyclist’s Black Friday sale, with savings running as high as 60 percent right now.

Competitive Cyclist is a high-end US bike merchant famed for employing cycling aficionados known as ‘Gearheads’ in its stores. We love the store, but that doesn’t mean we’re not happy to see its prices fall. There are already huge discounts on various bikes and accessories, with savings running in to the thousands of dollars.

Scroll further down, and you’ll see we’ve put together a list of the best deals offered by Competitive Cyclist in the US this Black Friday.

Which retailers and brands have launched Black Friday sales?

Black Friday has arrived! Take a look below for a run-down of which retailers and brands have launched the best Black Friday sales.

Black Friday deals: quick links

  • Amazon – The retail giant’s ‘Black Friday Week’ sale runs until 30 November
  • Chain Reaction Cycles – New Black Friday deals released
  • Currys PC World – The store’s ‘Black Fri-Yay’ sale is underway
  • eBay – Reductions galore in the auction site’s Black Friday sale
  • Garmin – A number of the brand’s watches are on sale at Amazon
  • Halfords – A wide range of Black Friday deals online
  • Nespresso – Save up to 56 per cent on Nespresso coffee machines at Amazon right now
  • Tredz – ‘Black Ticket’ event with significant discounts on ‘nearly new’ ex-demo and ex-display bikes
  • Wiggle – The Wiggle ‘Brighter Black Friday’ sale features discounts on a huge range of products

Best Competitive Cyclist Black Friday deals

SRAM XX1 Eagle AXS DUB groupset – $2,000 $1,600

Specialized Stumpjumper Evo S-Works trail / all-mountain mountain bike
Grab this top-spec groupset with a generous 20% discount.
Ian Lean / Specialized

SRAM’s top-spec wireless groupset can be had with a 20% saving this Black Friday, bringing its extraordinary $2,000 price tag down to $1,600.

Gore Wear C7 Shakedry Stretch jacket – $279.95 $195.97

The C7 Gore-Tex Shakedry Stretch with stretch panels.
The C7 Gore-Tex Shakedry Stretch with stretch panels.
Courtesy of Gore

Gore Wear’s C7 Shakedry jacket combines the brand’s much-loved ultra-lightweight impermeable waterproof membrane with elasticated side panels for improved fit.

Usually priced at a heady $279.95, the jacket can be had for $195.97 from Competitive Cyclist this Black Friday.

Garmin Forerunner 735XT bundle – $499.99 $299.99

Garmin Forerunner 735XT bundle

The Garmin Forerunner 735XT smartwatch could be a great option for cyclists that also want multisport tracking functionality.

With a whopping 40% off this Black Friday, this bundle presents big savings on its $499.99 RRP.

SRAM Force eTap AXS 2x groupset – 15% off

SRAM Force eTap AXS 2x HRD
SRAM Force eTap AXS 2x HRD.

SRAM’s second-tier wireless road groupset can be had with a 15 percent saving currently at Competitive Cyclist.

Boasting a 12-speed drivetrain and compatibility with the brand’s Eagle AXS mountain bike drivetrain components, this could be a perfect starting point for building your dream road bike.

Garmin Edge 520 Plus – $279.99 $223.99

Garmin Edge 520 Plus
The Edge 520 Plus improves battery life and adds a few extra features over the old 520.
Bike Radar / Immediate Media

The Garmin Edge 520 Plus was superseded by the Edge 530 last year but, for 99 percent of riders, this computer still offers virtually every feature even the most performance-minded riders could want.

Better still, the computer can be had with a healthy 20% saving from Competitive Cyclist this Black Friday.

Schwalbe Pro One tubeless tire – 60% off

The Pro One is one of our favourite road tubeless tires.
The Pro One is one of our favourite road tubeless tires.
Ben Delaney / Immediate Media

Competitive Cyclist is currently offering the Schwalbe Pro One TLE with a huge 60 percent saving, bringing the price of the tire down to just $34.34.

The Pro One TLE is one of our favourite road tires and, at this price, may be enough to tempt over even the most ardent naysayer to try out tubeless tech.

Oakley Sutro Prizm – 30% off

Retro looking dude with yuge sunglasses
Simon Bromley thinks big shades, like the Oakley Sutro Origins, are the bees knees.
Matthew Loveridge / Immediate Media

If you’re wanting to up the turbo-nostalgia dial up to 100 this Black Friday, you could do worse than these retro-radical sunnies from Oakley.

With 30 percent off currently at Competitive Cyclist, there’s no excuse not to look cool this Black Friday.

Pinarello Prince Ultegra road bike – $4,150 $3,499

Pinarello Prince road bike
Pinarello Prince road bike

Italian company, Pinarello is one of the most highly-respected bike makers in the world, with its bikes ridden by the Ineos Grenadiers WorldTour team.

Of course, with pro products come pro prices, but Pinarello’s Prince Ultegra road bike, which enters the brand’s hierarchy of bikes just below its revered Dogma series, is currently on sale for 15 percent less than usual.

This $651 price drop is significant on a bike of such a pedigree. The question is: will it drop again near to Black Friday? We’re feeling hopeful.

Pinarello Prince FX frameset – $4,000 $3,200

Prince FX frame

Fancy building your own Prince up? Why not pick up this top-flight frameset with a 20% discount?

Pinarello Dyodo Ultegra gravel e-bike – $8,000 $5,600

Competitive Cyclist is offering 30% off this bike.
Competitive Cyclist

If you’re looking for a top-flight gravel e-bike, the Pinarello Dyodo Gravel could be a great shout.

Though it’s modest tyre clearance suggest it is more biased towards unpaved roads rather than gnarly singletrack, you can’t sniff at the whopping 30 percent saving Competitive Cyclist is offering on the bike this Black Friday.

Continental lightweight tubes – $10.95 $7.99

Continental Race Light Tube
Lightweight tubes can reduce weight and rolling resistance.

Upgrading to lightweight innertubes is an affordable way to reduce rolling resistance and weight.

Why not stock up on a few spares for just $7.99 a pop?

Hed Jet 6 Plus – $1,599.99 $1,007.99

Hed Jet 6 Plus
These wheels are a bargain at $1,007.99.

The HED Jet 6 Plus is a 60mm-deep all-round aero wheel with a reasonable total system weight of 1,660g.

For just over $1k, you can bag yourself these wheels this Black Friday.

20% off POC helmets and clothing

POC Omne Air SPIN road cycling helmet
You can bag 20% off all POC kit at Competitive Cyclist
Immediate Media

Competitive Cyclist is also offering a blanket 20 percent off all POC helmets, sunglasses, clothing and protection this Black Friday.

Cervélo P2 105 R7000 road bike – $2,900 $1,999

Competitive Cyclist Black Friday Deals Cervelo P2

Another road bike that’s currently on sale at Competitive Cyclist, this one from Canadian brand Cervélo, is the triathlon-specific Cervélo P2.

Competitive Cyclist has reduced the price by 31 percent to just a dollar below £2,000, making this high-end road bike considerably more affordable.

Cervélo C5 Disc road frameset – $3,500 $1,750

Competitive Cyclist Black Friday Deals Cervelo C5 Frameset

The frameset of the Cervélo C5 has had its price reduced by a huge 50 percent in this Black Friday offer – so if you’re building your own road bike, we highly recommend that you take a look.

Factor Bike Road One frameset – $5,499 $2,999.99

Competitive Cyclist Black Friday Deals Factor Bike One Frameset

Even the most dedicated cyclist might be not able – or willing – to pay $5,499 for a frameset, no matter the quality. With a product from boutique brand, Factor Bikes, you’ll always be spending in the big bucks, but a 45 percent price drop will make that final amount way more manageable.

Before you buy, definitely read our Factor Bike Road One review so you know what to expect from this luxury-level frameset. We’re not confident that price drop will be improved upon, though, so if you think this will make someone very happy this Christmas, we advise you pick this up now.