The SRAM Cycling Fund, created by Chicao-based SRAM in late 2008 , will make a US$400,000 contribution to the League of American Bicyclists and the Thunderhead Alliance for Biking and Walking, two major American governing bicycle advocacy groups. The funds will be used to launch a nationwide initiative to strengthen state and local advocacy groups and help them make their communities more bicycle friendly.
“National support of state and local advocacy groups is imperative to creating a bicycle friendly America,” said Stan Day, President and CEO of SRAM Corporation. “A committed partnership between the League and Thunderhead Alliance will guarantee greater coordination and effectiveness among an even broader base of local advocacy groups”.
This is the fourth in a series of awards made by SRAM’s Cycling Fund, which was created on September 30, 2008. During the next five years, the Fund plans to award US$10 million in grants to support committed national advocacy efforts that enhance cycling infrastructure, safety and access.
“SRAM’s outstanding contribution will strengthen our ability to capture this extraordinary moment of opportunity for bicycling,” said Andy Clarke, President of the League of American Bicyclists. “We have a new U.S. President, a new Congress and a new economic reality that is encouraging people to ride. Hundreds of millions of dollars of potential federal funding for cycling is at stake – and most of that will be invested at the local level. Bicyclists must have a voice in how that money is spent.”
Jeff Miller, President of the Thunderhead Alliance added” “We intend to fully leverage this remarkable investment by SRAM. These funds will help form new state and local organizations, spur innovation among existing organizations, and deliver successful advocacy training to implement needed bike policies across the nation.”
For more information, visit www.sramcyclingfund.org.