What links 83 miles of closed road in the Scottish Highlands, Britain’s top cycling journalists and premature babies?
The answer is the “Stand up for Tiny Lives Cup” – a new prize to be awarded annually to the fastest cycling journalist in the UK. The cup will be awarded to the journalist (staff or freelancer) recording the fastest time in the UK’s first ever mass participation, closed road cycling event, the Etape Caledonia, which happens in the Scottish Highlands on June 24th, 2007.
As well as a bit of friendly rivalry, the cup also aims to raise awareness of the need for more government research funding into premature birth, the single largest cause of death amongst babies under one in the UK. The cup will be awarded by UK charity Action Medical Research (www.action.org.uk/etape), which supports medical research into premature birth through the Touching Tiny Lives campaign. The campaign aims to raise £3 million to help fund a range of vital research.