Bianchi is an Italian company that's one of the oldest bicycle firms still in business today. Edoardo Bianchi started the company in 1885 as a 21 year-old. Perhaps more so than any other bicycle company, Bianchi is known for a particular color — celeste.
Bianchi dabbled in car and motorcycle production, but never to any great success. Bianchi today produces mountain and cyclocross bikes, but remains known for its Italian road machines.