Rob Borek

Rob Borek is a Bristol-based mechanic, wheel builder and all-around bike nerd. Cutting his teeth in cycling by spending several years as a courier, he knows what it means to spend days at a time in wet bib shorts, and appreciates the value of good kit as a result. Rob describes himself as a jack of all trades, and has ridden and raced across many disciplines, from road racing, time trialling and hill climbs, to enduro, cyclocross and bikepacking adventures. With years of bike industry experience under his belt, working with a number of prestigious brands, you'll be hard-pressed to find a mechanical problem Rob can't solve. In the wild, you're likely to find him bashing along the Mendips' filthiest lanes or trying to ride his mountain bike up something silly. Fun fact: his surname is also a Turkish pastry.