Cell Bikes
Cell Bikes is an Australian direct-buy brand that sells online and through its own retail outlets. Due to the brand's dealer-direct business model, the bikes generally offer highly competitive prices.
Designed in Australia, Cell has produced a range of bikes covering everything from road and mountain bike models to hybrids and cyclocross bikes.

Cell Ultimo 1.0 | We review Aldi's AU$999 electric town bike
A few small niggles aside, Aldi's AU$999 electric town bike does not disappoint

Gear of the year: Colin Levitch's 2016 roadie picks
Ultra-light bikes, shoes with laces, Homer Simpson and more

Cell Bikes Brunswick 2.0 review
Value-packed do-it-all bike
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11spd: This week's best new bike gear
New gear from Cell, Northwave, VOID and more

Cell Ultimo 2.0 review
An unassuming urban bike for Australian streets

11spd: This week's best new bike gear
Hot and fresh cycling goods from Specialized, Shimano, Nike, Levi’s and more

BikeRadar Editor's Picks - David Rome
Top five product picks from our Australian Editor

Friday five-a-side: this week's best bike gear
Featuring Niner, Bontrager, Shimano and more

Cell Lapa 2.0 review
Direct-buy budget road bike

Cell Awaba 1.0 review
Solid off-roader at factory-direct pricing

Cell Awaba 29er mountain bike - first look
New Australian designed direct-buy hardtails

Cell Stromlo 2.0 review
Outstanding starter 29er

Cell Omeo 1.0 review
Bargain direct-buy carbon racer

Sydney Bike and Lifestyle Show - 2013
Rudy Project, Cell, Cycology and more