Save for the latest EXO collection, Giordana admirably offers both men’s and women’s versions of nearly every garment it makesJames Huang/Future Publishing
Giordana launched a new flagship clothing range at Interbike, called EXO, that emphasizes muscle support and aerodynamicsJames Huang/Future Publishing
The AeroFix Pro straps on Giordana’s new EXO bib shorts feature laser-cut edges and lots of perforations to boost airflowJames Huang/Future Publishing
Interestingly, Giordana doesn’t bill its new EXO System compression knickers as a cool-weather item. Rather, the longer length and highly compressive fit are intended to provide more muscle supportJames Huang/Future Publishing
The new Giordana EXO System long sleeve jersey is actually meant as a hot-weather garment with lightweight and highly breathable materials that are said to improve blood circulation and muscle supportJames Huang/Future Publishing
Giordana’s high-end jerseys are fitted with lower zipper garages to prevent abrasion wear on the front of your shortsJames Huang/Future Publishing
Don’t think of Giordana’s long-sleeve EXO System jersey as a cool-weather piece. The ultralight fabrics and generous helpings of mesh are intended for use in hot conditionsJames Huang/Future Publishing
Giordana’s new EXO System short sleeve jersey features a tight, compressive cut, snug-fitting arm and waist openings, and lots of mesh for minimal drag in hot conditionsJames Huang/Future Publishing
Mesh armpit inserts on the Giordana EXO System short sleeve jersey should be just the thing for keeping riders coolJames Huang/Future Publishing
Giordana has added several retro-flavored styles to its Sport heritage line for 2013James Huang/Future Publishing
Giordana’s revamped 2013 Forma Red Carbon jersey features an aggressively trim cut, carbon infused materials to ward off odor, and strategically placed mesh panels to increase airflow in hot weatherJames Huang/Future Publishing
For 2013, Giordana’s Forma Red Carbon bib shorts get new laser-perforated bib straps to increase breathabilityJames Huang/Future Publishing
Giordana’s mid-range Laser compression bib shorts get laser-perforated bib straps for 2013James Huang/Future Publishing
The Giordana Laser jersey offers a similar fit to the higher-end Forma Red Carbon range but with more conventional fabrics to bring the cost downJames Huang/Future Publishing
Giordana’s Silverline jerseys get new colors for 2013James Huang/Future Publishing
The Giordana Scatto jersey is part of the company’s ‘trade’ range – showcasing partner brands for riders that don’t mind being rolling billboardsJames Huang/Future Publishing
Simpler shoulder construction on Giordana’s Scatto jersey yields a slightly more relaxed fit than you get with the company’s upper-end offeringsJames Huang/Future Publishing
Women’s versions of Giordana’s Forma Red Carbon jerseys and shorts are built with the same features as the men’s range but with more specific cuts and colorsJames Huang/Future Publishing
Giordana offers its Arts range for women who prefer to make a bigger visual splashJames Huang/Future Publishing
Giordana’s new EXO System collection takes an ultra-scientific approach to cycling clothing. It’s slightly unusual looking, but the company claims the garments will improve your performance on the road.
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The common theme with the new EXO System range is its use of strategically located stitching and compressive panels, for what Giordana claims is improved muscle support and blood circulation, plus good aerodynamics courtesy of the very trim cuts.
Highlighting the idea are the new long sleeve jersey and knickers, which aren’t actually intended for use in cool weather. Instead, their main touted benefit is increased support for your calf and forearm muscles. In fact, Giordana claims both items are comfortable up to about 30°C (86°F).
Otherwise, Giordana injects its full suite of apparel know-how into each piece of the EXO System, which includes the knickers and long sleeve jersey plus a more conventional short sleeved top, bib shorts, gloves, socks and even shoe covers.
The new giordana exo system long sleeve jersey is actually meant as a hot-weather garment with lightweight and highly breathable materials that are said to improve blood circulation and muscle support: the new giordana exo system long sleeve jersey is actually meant as a hot-weather garment with lightweight and highly breathable materials that are said to improve blood circulation and muscle supportJames Huang/Future Publishing
The long sleeve EXO System top isn’t meant for cold weather
Among the key features are carbon-infused wicking fabrics, laser-cut and perforated bib straps, laser-cut arm and leg openings with bonded silicone grippers, and generous applications of open mesh to help keep riders cool in hot weather.
As expected, pricing is decidedly on the premium end of the spectrum, with the jerseys costing US$250 to US$260, the shorts costing US$295, and the knickers commanding US$325.
Giordana has also revamped almost all its existing collection, including the ultra-trim and race-ready Forma Red Carbon, the mid-range Laser and more casual Fusion. Riders seeking a more traditional look will find new styles in the retro Sport heritage collection.
Giordana has added several retro-flavored styles to its sport heritage line for 2013: giordana has added several retro-flavored styles to its sport heritage line for 2013James Huang/Future Publishing
Several retro-flavored items have been added to the Sport heritage line
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Save for the new EXO System line, all the pieces in Giordana’s men’s clothing range receive analogous women’s-specific designs.