Madison Genesis Volare team bike unveiled
A closer look at the stainless steel racer
Published:
Alongside the team launch for the Madison Genesis team for the 2014 season, Genesis head honcho Albert Steward also gave us a sneak peek of the new team machine.
The Genesis Mark 4 Volare is still constructed using Reynolds high-grade 953 stainless steel but they’ve made some significant changes both inside and out.
The frames are now made using custom butted size-specific tubing ensuring parity in stiffness across the size range. They”ll also be compatible with Shimano mechanical and Di2 groupsets. The other major change to the frame is a fresh graphic treatment.
Steward told BikeRadar: “Looking back at the previous model and seeing where we could make improvements it was obvious really. Rather than painting over the beautiful polished steel we’ve changed over to decals. By getting rid of the paint and lacquer we’ve actually reduced the frame weight by 100g!“
The team will be riding Dura-Ace Di2 equipped bikes with Dura Ace C35 tubular wheels, an Enve fork and finishing kit from PRO.
Pricing is still to be confirmed but is expected to be in line with the current 953 frames, which retail for £2299.99.
Authors
Warren Rossiter is BikeRadar and Cycling Plus magazine’s senior technical editor for road and gravel. Having been testing bikes for more than 20 years, Warren has an encyclopedic knowledge of road cycling and has been the mastermind behind our Road Bike of the Year test for more than a decade. He’s also a regular presenter on the BikeRadar Podcast and on BikeRadar’s YouTube channel. In his time as a cycling journalist, Warren has written for Mountain Biking UK, What Mountain Bike, Urban Cyclist, Procycling, Cyclingnews, Total Bike, Total Mountain Bike and T3. Over the years, Warren has written about thousands of bikes and tested more than 2,500 – from budget road bikes to five-figure superbikes. He has covered all the major innovations in cycling this century, and reported from launches, trade shows and industry events in Europe, Asia, Australia, North American and Africa. While Warren loves fast road bikes and the latest gravel bikes, he also believes electric bikes are the future of transport. You’ll regularly find him commuting on an ebike and he longs for the day when everyone else follows suit. You will find snaps of Warren’s daily rides on the Instagram account of our sister publication, Cycling Plus (@cyclingplus).
