Netflix’s Tour de France: Unchained will return for its final season on 2 July.
The third and final season of the documentary will take you behind the scenes of the 2024 Tour de France, where Tadej Pogaçar won six stages on his way to overall victory. It will also show the stories of other riders, teams and moments from the race.
A trailer released on Wednesday focuses on UAE Team-Emirates XRG and Tadej Pogaçar, with teammate Mikkel Bjerg saying: “Everything the light touches is Tadej’s kingdom.”
It also picks out a frustrated Red Bull-Bora-Hangrohe with a quote that reflects the drama of Tour de France: Unchained season one: “The Tour is a fucking circus, and we are the clowns.”
- Read more: Does Netflix’s Tour de France: Unchained prioritise spectacle over the true workings of the race?
The series will also show Mark Cavendish’s final Tour de France, where he snatched a record-breaking 35th stage win, beating Eddy Merckx’s tally of 34.
Tour de France: Unchained follows a familiar sports-documentary format popularised on Netflix with shows such as F1: Drive to Survive.
The first series was announced in March 2022, when Netflix partnered with A.S.O., organiser of the Tour de France, to create a documentary series based on the 2022 race.
It was produced as a joint venture between Box to Box, the makers of F1: Drive to Survive, and Quadbox.
Many hoped that the show would do for cycling as F1: Drive to Survive has done for Formula 1, with global analytics company Neilsen stating 2.7 million 26 to 35-year-olds became interested in F1 every month in the year beginning March 2020.
But Netflix France decided not to renew Tour de France: Unchained for a fourth season.
According to Le Parisien, viewing figures had been weaker than hoped. Despite decent numbers abroad, this did not help the platform achieve its goal of growing its subscriber base in France.
“After three seasons, we are naturally coming to an end of this cycle. We're very proud of the work we've done and of the public response to the documentary series, which has allowed us to offer a fresh take on this legendary competition,” Netflix told Cycling Weekly in February.
