Focus has announced its unreleased JAM² NEXT electric bike won’t feature a sustainable thermoplastic carbon fibre construction after its manufacturer, Rein4ced, filed for bankruptcy.
The brand had hoped to relocate carbon frame manufacturing to Europe with materials that can be fully recycled using Rein4ced’s innovative production method.
The JAM² NEXT is yet to break cover, with riders such as Olly Wilkins testing the concept bike over the past few months.
In a statement, Focus says the news is “extremely disappointing, as the bike is fully developed, tested, and ready to launch”.
“This doesn’t mean the JAM² NEXT has lost its purpose,” according to the brand, with the bike showcasing the possibility of building a recyclable production-ready carbon bike, despite never being brought to market.
Rein4ced’s technology pointed to a sustainable future for the bike industry, and it looked like a major move toward flexibility in the industry’s supply chain.
The company has been loss-making since the beginning of 2024, with the total value of its assets reducing from €8.4 million in 2021 to €58,000 in 2024, forcing it to file for bankruptcy in December 2025.
Focus says it “recognises even more that it requires the entire industry to further push the topic of sustainability and ensure the viability of future projects”.
