New Coastline Cycle brand launches with One bike

Going against the grain of hyper-specialization, the One is an all-purpose bike


Chad Battistone doesn’t want to pigeonhole his new company’s first bike, the One. It’s not an urban bike. It’s not an adventure bike. It’s not a commuter bike.

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“It’s a bicycle!” said Battistone, co-founder of Coastline Cycle. “We don’t want to tell anyone what to do with our bicycles. We want them to tell us what they are doing with them. Go ride ’em, go have fun, go experiment, go crazy. While efficient and comfortable transportation is indeed at the heart of these bikes, it was not accomplished by compromising on other functionalities.”

Battistone has worked in the bike industry for more than two decades, from wrenching at bike shops to working as a customer service manager at big brands.

“These bikes were built from behind the customer service manger’s desk,” Battistone said. “We know it is a super unexciting and unglamorous way to describe it but it’s true. We are building bikes to be ridden without fear of damaging your high modulus carbon fiber, having your power meter stolen off of your training bike at Starbucks or having the frame buckle because you were forced to panic swerve down a set of stairs. Our test riders are 250lb (113kg) hammerheads, not flyweight spinners.”

Coastline cycle co-founder chad battistone prides himself on building real-world bikes for real-world riders:

Coastline Cycle co-founder Chad Battistone prides himself on building durable, no-frills bikes based on 20+ years of experience seeing the good, the bad and the ugly in the bike industry

Battistone says his years of working to solve problems on other bikes has informed the design on Coastline Cycle’s One.

“I’ve seen so many things go wrong from trying to save a few grams here or there,” Battistone said. 

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Coastline Cycle launched on Kickstarter with five stock versions, all with Gates Carbon Drive Center track systems, Shimano hubs and Race Face cranks. The models range from a $1,000 rigid belt drive singlespeed to a $2,400 8-speed model with an MRP suspension fork. Carbon rim upgrades and custom graphics will also be offered. For more information visit www.coastlinecycleco.com.