Shimano, Lazer and Ridley among big brands coming to iceBike*
With next year’s iceBike* and Sportline trade shows to be opened up to the public for the first time, we’ve heard there’ll be shiny new wares from over 50 top brands on display, including the likes of Shimano, Ridley and Lazer.
BikeRadar reporters will be stalking the aisles looking for the most exciting 2016 kit to write about, and you could be there with us to see it all in the flesh. Or should that be carbon fibre…
Shimano will be exhibiting its latest 2016 products at the MK:Arena in Milton Keynes next February, including full groupsets, wheels and pedals, and its e-bike range, Shimano STEPS. A demo track will let you get to grips with those electronic bikes, if you’re thinking of taking the plunge (or just think it sounds fun).
Deck the halls with boughs of bikes: deck the halls with boughs of bikes
Deck the halls with boughs of bikes, tra-la-la-la-la
Belgian brands Lazer and Ridley will also be there, with the latter to display its entire 2016 range of road bikes – and bring along some special guests. Lazer will exhibit its limited edition Blue EPS helmets, one-of-a-kind Revolution and new MX7 full face helmet, as worn by the Madison Saracen Downhill team.
Other big names to be found at iceBike* include Kryptonite, K-Edge, Quad Lock, Park Tool and Genesis, with many more to be confirmed nearer the time. Each brand plans to have its own exclusive iceBike* offers, so start saving.
How can you attend? Well the good news is that the show is open exclusively to subscribers to BikeRadar’s sister magazines (Cycling Plus, Pro Cycling, Mountain Biking UK, What Mountain Bike and 220 Triathlon), as well as British Cycling members.
Spaces are strictly limited however, so register your interest now at www.icebike.co.uk. And please try not to elbow our reporters out the way when you get there.