Wilier celebrates 110th birthday with lightest-ever bike – and free pen

Luxury bicycle, meet luxury writing implement

Wilier

Published: February 17, 2016 at 3:40 pm

To celebrate its 110th anniversary, Italian brand Wilier has released a new and very limited edition bike: the Zero.6. Only 200 bikes are available, and it even comes with a matching limited edition pen.

With an appropriately grandiose flourish, Wilier states that this bike is "110 years in the making". It will be available with Campagnolo, Shimano or SRAM transmissions.

Each bike will be numbered:

Each bike will have its own number

A claimed 15% weight saving

Wilier claims the Zero.6 frame weighs in at under 680g. This would shave nearly 15% off the frame weight of the previous incarnation of this bike, the Zero.7 – no mean feat.

"It is not difficult to eliminate 100 grams from a standard frame. We have done it many times over the years," says a statement on Wilier's website. "But if we have to take 100 grams off a frame that weighs less than 800 grams, the going gets tough, if not impossible."

Clearly it's not actually impossible – and Wilier has achieved it by using a new carbon fibre named 'dialled', which is produced by Mitsubishi, as well as a new production process.

Related: Wilier Zero.7 review

The carbon frame is matt black with gloss decals and copper highlights:

The Zero.6 comes in a stealth matt black finish with copper highlighting and a special 110th anniversary logo

Recalling an icon

The Zero.6 will be available in a matt black finish with polished decals and copper highlighting, which, Wilier says, recalls the colours of the first iconic Wilier Triestina bikes. Wilier has also developed a special commemorative logo, which will be placed on the forks.

There are three build options available: full Campagnolo Super Record, which will retail at $10,500, Shimano Dura Ace ($11,500) and SRAM Red eTap (also $11,500). International pricing is yet to be confirmed, but is likely to be in the region of €10,000.

The pen: mightier than the bike?

If the idea of a free pen puzzles you, it's worth noting that this is no disposable Bic Wilier is offering. This is a pen by Montegrappa, purveyors of luxury writing instruments. If you've never encountered one, that could be because its pens start at €350, and head north past €1000 and into the world of 'price on request' for special limited-edition versions.

A special edition montegrappa pen will be given out with each zero.6 sold:

The special edition Montegrappa pen that will be given out with the 200 Zero.6 bikes

The writing instrument in question is a special edition of the Miya Carbon created specifically to celebrate the Wilier 110th anniversary. As the name indicates, it has a carbon barrel – though perhaps not the same grade as the bike – and also includes silver and gold in its construction.

Given the limited numbers this will be available in – one per Zero.6 customer – these are also likely to become collectors objects. The Miya Carbon pens start at €725 and go up to €1,375, though the exact retail price of the Wilier 110th anniversary pen is not stated.

null