Currently an unknown quantity in most riders’ eyes, Cole may become better recognised thanks to a recent distribution deal with Evans Cycles.
The Aries 920 are Cole’s mid-range cross-country wheels. At 1,910g a pair they aren’t the lightest, but you do get rim tape, skewers, six-bolt disc adapters and 9mm/15mm axle adaptors.
The 21mm anodised aluminium rims are laced with 28 double-butted spokes, and each spoke is treaded at both ends – the hub end threads into a replaceable brass barrel. The aim is increased strength, but it does mean spoke replacement is very specific.
Both hubs are Centrelock and run silky smooth thanks to well-sealed cartridge bearings. Once rolling, the nice noisy ticking of the freehub is reminiscent of a Pro 2 – even if the engagement isn’t.
The nearest comparisons to the Aries 920 are the Mavic Crossride wheels, which are two-thirds of the price and slightly lighter, although they’re blessed with bladed spokes. The Aries are versatile and attractive, but otherwise unremarkable.