5 new pairs of 100% glasses for Sagan to choose from

3 casual models plus 2 for riding

Too-cool-for-school eyewear brand 100% is adding five new pairs of shades to its range for 2018, giving sponsored pros such as Peter Sagan even more ways to look nonchalant while crushing opponents or chilling on top of the podium. 

The Daze, Blake, and Hudson "Active Lifestyle" (i.e. off-the-bike) models will go on sale on 1 March. These will be followed by the the Sportcoupe and S2 riding glasses in May. 

These Hudsons look spot on for podium posing
These Hudsons look spot on for podium posing

The casual models will retail from $110, and offer a range of colours from the lairy and modern to the slightly more retro. 

Or how about a more retro-flavoured version?
Or how about a more retro-flavoured version?

The Blake is another Active Lifestyle option...
The Blake is another Active Lifestyle option...

...as is the Daze
...as is the Daze

Fans of 100%'s in-your-face '90s style shades like the Speedcraft and Speedtrap get another option in the form of the S2, which will retail from $155. 

The S2 is a full-on '90s throwback, something 100% does rather well
The S2 is a full-on '90s throwback, something 100% does rather well

If you prefer a more restrained (but still sporty) look, the new Sportcoupe offers a slightly more rounded alternative to the existing Speedcoupe and starts at $135. 

The Sportcoupe glasses are a rather more pared-down option for riding
The Sportcoupe glasses are a rather more pared-down option for riding

Matthew Allen

Senior Technical Writer, UK
Former bike mechanic, builder of wheels, hub fetishist and lover of shiny things. Likes climbing a lot, but not as good at it as he looks.
  • Discipline: Road, with occasional MTB dalliances
  • Preferred Terrain: Long mountain climbs followed by high-speed descents (that he doesn't get to do nearly often enough), plus scaring himself off-road when he outruns his skill set.
  • Current Bikes: Scott Addict R3 2014, Focus Cayo Disc 2015, Niner RLT 9
  • Dream Bike: Something hideously expensive and custom with external cables and a threaded bottom bracket because screw you bike industry.
  • Beer of Choice: Cider, please. Thistly Cross from Scotland
  • Location: Bristol, UK

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