Online super-retailer Wiggle sets its sights on the wheel market with Cosine, its own range of six road cycling wheels.
Having already entered the parts and components market with LifeLine, its in-house tyre brand, Wiggle is setting up to go head-to-head against some of the big wheel manufacturers such as Shimano and Mavic. The range, which includes three carbon clincher wheels and three alloy wheels, covers various disciplines of road cycling and ranges from £70 to £600 per set.
At the top of the range, the £600 carbon clincher wheels come with wider rims and a rounded profile, and are supplied with carbon-specific brake pads. The wheels are completed with alloy hubs, sealed cartridge bearings and Sapim CX Delta spokes with CN-14G nipples, 20 front and 24 rear.
The alloy wheelset comes with a selection of rim depths and widths, including a six-bolt disc brake compatible wheelset at £180 with a 23mm deep profile aimed at cyclocross and all-weather commuters, and a 32mm wheelset which comes tubeless ready.